Flutter Entertainment Sites 2026

Flutter Entertainment plc is the titan of the global betting industry. Born from the merger of Paddy Power and Betfair, it has grown through aggressive acquisition to become the world’s largest online gambling operator. It owns some of the most recognizable brands in the UK, including Sky Bet, Tombola, and PokerStars. Below, we profile the key UK-facing sites in the Flutter portfolio.

UK & Ireland Division

Betfair

Flutter Entertainment was born from a union between Betfair and Paddy Power. That makes Betfair the perfect place to start. There are dozens of big-name sports betting websites in the UK, but none of them takes their subject matter quite as seriously as Betfair does. The Betfair Exchange is viewed as an industry standard, offering players peer-to-peer access to a network of bets that can’t be found elsewhere.

Visit Betfair

Paddy Power

Paddy Power is another one of the top sports betting sites in the UK, but it took a very different route to get there when compared to Betfair. The Irish-owned, green-coloured betting brand attracted the world’s attention through a series of promotional stunts. Paddy Power is not an iGaming company that ever knowingly takes itself seriously. Beneath all the stunts is a betting site with a comprehensive sportsbook, high-quality casino games and slots.

Visit Paddy Power

Sky Casino

Flutter also owns all of the Sky iGaming companies, starting with Sky Casino. This is probably the least popular of the Sky-branded sites, lacking the clarity of purpose that you’ll find at its sister sites. Nevertheless, it’s a powerful casino site that focuses heavily on the live betting experience. If you’re in the mood for facing off with a live dealer against real opponents, Sky Casino is a good place to come for it.

Visit Sky Casino

Sky Vegas

Sky Vegas is one of the oldest Sky-branded casino sites, having gone online for the first time way back in 2003. Today, Sky Vegas is very different. It’s a high-profile site, advertised regularly on television through a series of celebrity ambassadors. As a Vegas-themed casino, it focuses on glitzy, modern games with exciting bonus features and slick video features. It’s also a generous casino if you’re a newcomer.

Visit Sky Vegas

Sky Bet

With Paddy Power, Betfair and Sky Bet, Flutter Entertainment controls three of the biggest sports betting sites in the country. This is a betting site that has its own dedicated channel on the Sky TV network. It also sponsors every professional football division in England except for the Premier League. “Bet builder” features are commonplace at sports betting sites today, but Sky Bet was the site that popularised the feature.

Visit Sky Bet

Sky Bingo

Several of the Flutter Entertainment sites offer bingo, but Sky Bingo specialises in it. Unlike a lot of casino sites that profess to focus on bingo, Sky Bingo doesn’t stray far from its chosen path. There are a few arcade games at the site to fill the time while you’re waiting for your room of choice to open, but other than that, it’s wall-to-wall bingo. You can even play bingo for free at Sky Bingo if you like.

Visit Sky Bingo

Sky Poker

Sky Poker is as singular in its purpose as Sky Casino is. This is by far the smallest of the Sky-branded casino sites, but don’t mistake that for meaning that Sky Poker has nothing to offer. Far from it, in fact – it’s one of the most popular poker sites in the UK. Sky Poker is an especially good place to come if you’ve always wanted to try online poker, but you’ve never known how to start.

Visit Sky Poker

Tombola

Tombola is a bingo site, but it’s not your average bingo site. The Tombola sites are the most recent addition to the Flutter Entertainment family of casino sites, and their unique appeal is a big part of the reason that Flutter parted with so much money to acquire them. Tombola claims to be the biggest bingo site in Britain in terms of popularity. Every bingo room and game at Tombola is exclusive to the site.

Visit Tombola

Tombola Arcade

When the people behind Tombola decided they wanted to capitalise on the popularity of the Tombola brand by adding slots and other casino games, they decided to create a standalone website. Tombola Arcade is the answer to the question “what would arcade games look like if we made them?”. There aren’t many games at Tombola Arcade, but everything you’ll find here is exclusive to the site.

Visit Tombola Arcade

PokerStars

Earlier on, we said that Sky Poker is one of the biggest poker sites in the UK. PokerStars is (probably) the outright biggest, so it’s a real feather in the cap of Flutter Entertainment that it has both sites under its umbrella. While PokerStars also offers a casino section and a sportsbook, they almost seem out of place on the poker-focused site. This is a flashy, big-name brand with plenty of celebrity connections.

Visit PokerStars

About Flutter Entertainment Plc

Flutter Entertainment History

The core of Flutter Entertainment Plc is made of Betfair and Paddy Power. The two iconic sports betting brands were once rivals, but they came together in 2015 in a big-money merger which gave Paddy Power 52% of the new company and Betfair 48%. The new company was called PPB Games Limited. In early 2018, PPB Limited bought FanDuel, thus signalling an intent to expand across North America to take advantage of new betting markets. FanDuel, like Draft, is a fantasy betting platform.

Becoming Flutter Entertainment

By 2019, PPB Limited was active across North America and the UK but felt that it needed a stronger foothold in mainland Europe. Accordingly, it acquired a 51% stake in the Georgian online gambling company Adjarabet. The deal included an option to acquire the remaining 49% over the next three years. It officially rebranded as Flutter Entertainment Plc after proposing the change of name in March 2019.

In October 2019, Flutter Entertainment officially confirmed the purchase of The Stars Group – a Canadian company that owned PokerStars and several other high-profile North American iGaming brands. The cost of the deal was an eye-watering £6bn. The moment the deal was declared complete, Flutter Entertainment Plc became the biggest gambling and iGaming company in the world based on revenue. In December 2021, Flutter Entertainment Plc bought Sisal Gaming, an Italian iGaming provider, for £1.62bn. Tombola and Tombola Arcade followed in January 2022 for a reported £402m.

Today, Flutter Entertainment Plc employs around fifteen thousand people. It’s an FTSE 100 company and is listed on stock markets around the world. The most recent figures available, which were published in 2021, indicate that the company saw just over £6bn in revenue. However, operating income was minus £62.5m, and net income was minus £411.9m.

Full List of Flutter Entertainment Sites (Global)

Flutter’s portfolio extends far beyond the UK. Here is a breakdown of their major international brands:

Flutter Entertainment News

Frequently Asked Questions